Hudson International · Belgium

Outsourced sales force in Belgium

Business development in Brussels and Wallonia, run by a French-speaking team.

Hudson develops sales in French-speaking Belgium for international companies: identifying decision-makers in Brussels and Wallonia, detecting buying signals, outreach in French or English and qualified meetings.

What we do

From data to meetings

The same Hudson approach, applied to your market.

01

Data & targeting

Building the decision-maker base for your market: companies, functions, contacts.

02

Weak & strong signals

Spotting buying signals: projects, hiring, new sites, tenders.

03

Qualified pipeline

Structured outreach and needs qualification, for a pipeline built around your offer.

04

Meeting setting

Meetings with the right people, prepared and documented.

The market

Belgium: three regions, three languages

A federal country where region and language shape the approach.

01

Three regions

Flanders, Wallonia and the Brussels-Capital Region each have their own powers and economic profile.

02

Three languages

French, Dutch and German are official languages. The outreach language depends on the region and the contact.

03

Brussels, a European hub

EU institutions, trade federations and many head offices are based in Brussels.

04

GDPR framework

Prospecting falls under the GDPR, supervised by the Belgian Data Protection Authority.

Method

Four steps, one clear framework

01

Scoping

Your offer, the target market, the right contacts and objectives.

02

Targeting

Building the decision-maker base and prioritising accounts.

03

Outreach

First contact, presentation of your offer, qualified meetings.

04

Follow-up

Regular reporting, market feedback and adjustments.

Questions

Frequently asked questions

Do you cover Flanders?

Hudson focuses on Wallonia and Brussels, in French and English.

Can outreach be in English?

Yes, especially in Brussels' international environment.

Do you also help Belgian companies sell in France?

Yes. Hudson supports Belgian companies entering the French market.

Contact

Let's talk about your market

Tell us about your offer, your target market and your objectives. Hudson will get back to you shortly.